Nestled along Broughton Street's historic corridor, Hershey's Cinema stands as a modern-day tribute to Savannah's sweet-toothed spirit. This chocolate-themed theater isn't simply showing movies - it's crafting an entire multi-sensory cinematic experience dripping with decadence.

The vision began over a decade ago when two local entrepreneurs, both lifelong cinema buffs with an insatiable chocoholic streak, dreamed up the idea. Having fallen in love with Savannah's Spanish moss-draped squares and effervescent food scene, they knew this coastal jewel was the perfect setting to merge their twin passions.

From the street, Hershey's stylish art-deco marquee hints at the whimsical wonderland contained within. Step through the lobby doors, and you'll swear you've entered Willy Wonka's factory. Gleaming glass cases display rows of plump chocolate truffles, peanut butter cups, and every iconic Hershey's variety imaginable. The warm, roasted aroma of fresh cocoa beckons you further inside.

The piece de resistance? Hershey's five cozy screening rooms, where decor celebrating chocolate's rich heritage surrounds you. Deep ruby wallpaper evokes the crimson fruits of the cacao tree, while carved wood accents mimic the rich browns of roasted beans. Plush leather seats lined with cup holders build anticipation for the sweet indulgences to come.

But the true Hershey's experience transcends mere movies and concessions. The founders spent years studying the nuances of pairing films with distinctive chocolate varieties and flavor profiles. action-packed blockbusters find their match in bold, crunchy chocolate-covered pretzels, while smooth truffles enhance the emotional depths of dramas. Gentle fruitfillings and light cocoas prove the perfect romantic comedy complement.

Between shows, browse Hershey's adjacent sweet shoppe to handpick your own decadent take-home treats. In Savannah's breathtaking chocolate-box of a city, Hershey's Cinema stands as the premier destination for any cocoa-based cravings.